In order to meet the challenge of ACA's 20/20 Vision, the camp community needs to reach communities it has not touched before and to think “big.†In that regard, Getting Serious About Financial Aid discusses how one traditional independent camp went from serving an exclusively affluent clientele to reserving 20 percent of its spots for campers who need financial aid. The DVD details the financial, cultural, and relational hurdles that may exist in reaching out to other communities and how these obstacles can be overcome.
Among the topics covered:
• BHAG
• Cost of financial aid
• Who gets the aid?
• Partials?
• People's lives are messy
• Partnering
