Forward Thinking for Future Success: What We Can Learn From the Hospitality Industry discusses key business strategies that the hospitality industry is adopting that help ensure its future success and reviews why the health/fitness club industry should follow its lead. The DVD explores how hotels are changing their offers to satisfy the demands of current and future customers. In that regard, the DVD also looks at how millenials and gen Z are influencing hotel design, services, and mindset. In addition, the DVD details alternative methods that clubs can embrace to attract, engage, and create loyalty among members and clients. The DVD also points out why mobile technology and social media must be a part of a club's strategic planning.
• A look at the health club industry and fitness industry right now
• Boutique studios
• The generations
• Mobile technology
• Social media
• Customer service
• Putting it together: what are hotels doing?
• Loyalty programs
• Staff training
