Create a Service Culture That is Proven to Retain Your Members provides an overview of how health/fitness clubs can forge a new service culture. In that regard, the DVD explains how facilities can develop effective departmental service standards. The DVD also points out the value of clubs establishing core values for their organizations. In addition, the DVD discusses why it is important that clubs hold their team accountable with respect to service, as well as recognize their impact on service.
• What is culture?
• Ideas to build a retention culture
• Build a fun culture with the members
• Department service standards
• Club core values
• Hiring process
• Training process
• Recognize your employees
